Whirlpool believes the simple acts of care we give, day in and day out, have the power to change the world. And because Whirlpool brand truly believes this, it designs appliances that sense and adapt to the way your family lives. The brand has thoughtfully balanced the latest technology with features that exceed expectations and help you better care for your family, every day. And as your needs continue to transform, Whirlpool brand will be right there—growing and changing with you.
Sophisticated. Not complicated.
At Whirlpool, we advance technology to the point of Simplicity. Creating innovation that’s forward thinking for what we choose to put in it – and what we don’t. Great design that fits seamlessly into life. And is truly a pleasure to live with.
Creating cleaner, more flavorful, more efficient homes
Whirlpool appliances do things the way you do them. Your intuition for how to get things done is something we value so much, we’ve put it into our appliances—making guesswork a thing of the past. Every detail is attended to. Every machine is designed to help you manage your home precisely the way you want—easier, faster and smarter.
Use our intuition to your advantage
In many Whirlpool appliances, remarkable sense and adapt technology responds to the needs of your clothes, your meals and your food. By adapting to each situation, intuitive sensors make key refinements—precisely adjusting water levels for the best clean possible or measuring moisture content for better baking. So your fabrics look newer longer, meals cook more evenly, and food stay fresh and flavourful.
Set higher standards
To us, advanced performance means getting great results while using less water and energy. Our ENERGY STAR qualified appliances deliver eco-efficient operation that exceeds the toughest government standards. Like you, we believe precious resources should be used with care.
Create the future
At Whirlpool, making the best appliances through constant innovation is a given. But as we move into our second century of leading the appliance industry, we’ll also continue leading the change to protect our environment, and support our global community. Along with you, we never stop seeking smarter ways to help run a home—whether it’s yours or the one we share together.